Before setting up their campaign in Campaign Manager 360, the carpet sales retailer should first confirm the publisher’s requirements for specific campaign dimensions.
- They should create their companion banner ads to reflect this type of campaign.
- They should send the video ad tag to each of the selected publishers.
- They should adjust the file size for each video ad, then they should upload them separately.
- They should confirm the requirements from publishers for specific campaign dimensions.
The correct answer is: They should confirm the requirements from publishers for specific campaign dimensions
Explanation: Prior to initiating a video advertising campaign, it’s essential to gather the publisher’s specifications to ensure that all video assets meet their requirements. This involves verifying that the publisher’s site supports in-stream video creatives and that the creative assets align with the necessary specifications, such as dimensions, file formats, and other technical criteria. By doing so, the company ensures seamless ad delivery and avoids potential issues during the campaign launch. support.google.com/campaignmanager/