When reviewing an ad campaign within Campaign Manager 360, a business proprietor would find components such as placements, sites, packages, ads, and creatives.
- They’d find placements, data, packages, ads, and creatives.
- They’d find reporting, creatives, and placements.
- They’d find reporting, trafficking, creatives, and placements.
- They’d find placements, sites, packages, ads, and creatives.
The correct answer is: They’d find placements, sites, packages, ads, and creatives
Explanation:
- Placements: These define where ads will appear on publisher websites, specifying details like ad slot dimensions, compatibility, and pricing.
- Sites: These are the actual publisher websites or mobile apps where the ads are displayed.
- Packages: These are groups of placements bundled together, often used for organizational purposes or to streamline campaign management.
- Ads: These are the advertisements themselves, combining creatives with placements to instruct when, where, and how the campaign should appear on publisher sites.
- Creatives: These refer to the media assets, such as HTML5 banners, GIFs, JPGs, or other formats, that visually represent the advertisement on publisher sites.
Understanding these components is crucial for effectively managing and optimizing advertising campaigns within Campaign Manager 360. Visit: developers.google.com