FireTV campaign reports track Sponsored Display performance—letting advertisers monitor engagement metrics and optimize display ad results for FireTV campaigns.
- Sponsored Products performance
- Sponsored Brands performance
- Sponsored Display performance
The correct answer is: Sponsored Display performance
Explanation: A FireTV campaign report in the advertising console measures Sponsored Display performance. This report includes metrics such as impressions, clicks, click-through rates, and other engagement data for Sponsored Display ads running on FireTV, helping advertisers evaluate and optimize their campaigns specifically for this device and format.
Reference: https://advertising.amazon.in/help/GZ9P3HZ3B4LQMNT9