- It helps to maximize the effectiveness of recommendations since it triggers automatic increases in budgets to cover the costs of recommendations.
- It helps ensure that recommendations that are most likely to have the impact on campaigns are the ones that are applied, since this analysis and implementation occurs automatically.
- It helps make sure that optimizations are based on recent rather than old activity, since only the past week of data is used to inform them.
- It helps ensure that best practices are applied across all campaigns, since marketers themselves choose which recommendations are applied across a whole account or manager account.
The correct answer is: It helps ensure that best practices are applied across all campaigns, since marketers themselves choose which recommendations are applied across a whole account or manager account.
Explanation: Opting into automatically applied recommendations significantly aids an account-holder by ensuring that best practices are consistently implemented across all campaigns. According to the provided content, this feature allows advertisers to automatically apply selected optimization score suggestions to enhance account performance and enable the account to run at its optimal potential. These recommendations are generated in real-time, responding to market changes as they occur to ensure that campaigns are continually optimized towards an advertiser’s true goals.