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How does a test-and-learn mindset help marketers achieve success with Google’s AI?

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  • By promoting competition across the organization.
  • By helping teams test more than one business objectives at the same time.
  • By empowering leaders to spot low performers more quickly.
  • By encouraging teams to break down silos and identify solutions quickly.

The correct answer is: By encouraging teams to break down silos and identify solutions quickly.

Explanation: Adopting a test-and-learn mindset significantly aids marketers in their journey to success with Google’s AI. This approach fosters a culture of breaking down organizational silos and enhances the speed and efficiency of solution identification. By enabling the amalgamation of data from different sources like campaigns, CRM systems, websites, and apps, it helps in creating a holistic picture. This leads to improved collaboration, tighter integration across marketing channels, and ultimately, more effective use of Google’s AI.

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