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Home » Google Ads Search Advertising Exam » A marketing manager has been familiarizing themselves with the different ad components of a Search ad. Which of these would they select as an accurate description of a Display URL?
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A marketing manager has been familiarizing themselves with the different ad components of a Search ad. Which of these would they select as an accurate description of a Display URL?

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 A Display URL gives users an idea of where they’ll go if they click the ad.

  • The Display URL provides details about an advertiser’s product or service.
  • The Display URL takes users to a specific page of a website.
  • The Display URL is a headline in the ad that users most often notice first.
  • The Display URL gives users an idea of where they’ll go if they click the ad.

The correct answer is: The Display URL gives users an idea of where they’ll go if they click the ad

Explanation: Display URLs provide people with an indication of the destination they will reach after clicking an ad. They consist of the domain of your final URL, including any subdomains, and can include up to two optional “Path” fields, each with a maximum of 15 characters. This helps users understand the website or page they will be directed to, enhancing transparency and trust.

Read more here: https://support.google.com/google-ads/answer/2616010

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