Last Updated on 1 month by School4Seo Team

You should review the asset report labels to start working on boosting the performance of your client’s responsive display ads.

You work for a media agency and are looking to optimise your client’s responsive display ads to boost performance. Which of the following actions should you take to start?

• Pause the campaign.
• Add new assets that should perform better.
• Duplicate the campaign.
• Review the asset report labels.

The correct answer is: Review the asset report labels.

Explanation: Reviewing the asset report labels is the best starting point for optimizing responsive display ads.

The asset report provides performance insights for each asset (headlines, images, descriptions). Labels like “best,” “good,” and “low” indicate how well each asset is performing. This data-driven approach allows you to identify underperforming assets and replace them with better alternatives. By focusing on low-performing assets, you can systematically improve the overall effectiveness of your responsive display ads, leading to increased performance and better campaign results.

Once your campaign is created, review the asset report every two to four weeks to see how your assets are reporting alongside similar assets.