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Home » Campaign Manager 360 » Where in the Google Marketing Platform can you manage connections across a number of its products?

Where in the Google Marketing Platform can you manage connections across a number of its products?

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The place in the Google Marketing Platform where you can manage connections across a number of its products is the Integration Center.

  • Floodlight Configuration
  • Data Management Center
  • Admin Account
  • Integration Center

The correct answer is: Integration Center

Explanation: The answer “Integration Center” is correct.

The Integration Center within the Google Marketing Platform serves as the central location for managing connections between various platform products, such as Campaign Manager 360, Display & Video 360, Search Ads 360, and Google Analytics. It provides a unified interface to view existing integrations, establish new ones, and ensure seamless data sharing and workflow across your marketing technology stack. This simplifies the process of connecting and leveraging the synergies between different Google Marketing Platform tools.

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