Last Updated on 3 years by School4Seo Team
- First Interaction
- Path Length
- Path to Conversion
- Time Lag
The correct answer is: Time Lag
Explanation: Time-Lag reports show how much time (in days) elapsed between a user’s first exposure (click or impression) and their subsequent conversion. You can use Time Lag reports seeing how quickly and effectively your ads are driving conversions or revenue.
Read more here: https://support.google.com/campaignmanager/answer/2823712