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What’s a benefit of Responsive Search Ads?

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  • Responsive search ads limit a marketer’s opportunity to compete in more auctions and match to more queries.
  • Responsive search ads review data to manually choose the best combination of headlines and assets to show users.
  • Responsive search ads allow advertisers to share their messages with more potential customers, by permitting ads to display properly for different device sizes.
  • Responsive search ads save time by creating one ad with multiple headline and description assets that can be shown in different configurations to different users.

The correct answer is: Responsive search ads save time by creating one ad with multiple headline and description assets that can be shown in different configurations to different users.

Explanation: Responsive Search Ads (RSAs) offer multiple benefits to advertisers, including a significant time-saving advantage. When creating an RSA, you input multiple headline and description assets. Google Ads then tests different combinations of these assets and learns which ones perform best. This means instead of manually creating multiple ad variations, you create one ad, and the system generates diverse combinations. It enhances the relevance of your ads, improves campaign performance, and saves time that can be used for strategic decisions.

Reference: https://school4seo.com/google-ads-tips-and-tricks/mastering-responsive-search-ads-a-comprehensive-guide-for-newcomers/

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