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What type of Google Video campaign should you use if your goal was to increase purchase intent for your products?

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You’d use product and brand consideration if your goal was to increase purchase intent for your products.

  • You’d use brand awareness and reach.
  • You’d use online sales.
  • You’d use lead generation.
  • You’d use product and brand consideration.

The correct answer is: You’d use product and brand consideration.

Explanation: If your goal is to increase purchase intent for your products, a “Product and Brand Consideration” Google Video campaign would be appropriate. This type of campaign showcases products and promotes brand recognition and awareness, which can lead to increased purchase intent.

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