Home » Google Shopping Advertising Exam Answers » You are working with a client who is new to Shopping ads and you noticed that the inventory data the client plans to use for their product feed isn’t accurate. If a product feed is uploaded with data quality issues, what are two issues that might arise? Choose two. Select 2 Correct Responses

You are working with a client who is new to Shopping ads and you noticed that the inventory data the client plans to use for their product feed isn’t accurate. If a product feed is uploaded with data quality issues, what are two issues that might arise? Choose two. Select 2 Correct Responses

  • Data quality issues in Merchant Center will be detected by Google’s system and will permanently suspend the account
  • Google’s system will detect data quality issues in Google Ads and disapprove campaigns with those items until the violation is resolved.
  • Google’s system will detect data quality issues in Merchant Center and disapprove items until the violation is resolved.
  • Users may lose trust in Google and the retailer if the product information in the ad does not match the information on the website.

The correct answers are: Google’s system will detect data quality issues in Merchant Center and disapprove items until the violation is resolved

And

Users may lose trust in Google and the retailer if the product information in the ad does not match the information on the website.

Google has developed policies to make sure people have a consistent and positive experience when using Google platforms and partner sites. If you don’t follow these policies, Google might disapprove items in the Merchant Center account until you correct the item violations. If an issue persists, Google may suspend your account until the issue is resolved.

It’s critical that advertisers lead users to a credible, reliable, and transparent landing page when an ad is clicked. When a landing page doesn’t match what the ad promises, users are more likely to leave the advertiser’s website without buying anything. This is a poor experience for users and for the advertiser.

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