What are two ways to grow your business by helping consumers who want to buy at a local, physical store?

What are two ways to grow your business by helping consumers who want to buy at a local, physical store? (Choose two.) Ensure the entire range of products is available in-store. Provide free refreshments in-store. Allow shoppers a 28-day trial period. Allow shoppers to buy online and pick up at the store. Provide opening hours, … Read more

Angelo owns a bookstore and has been running a Google Shopping campaign for several months. He needs to…

Angelo owns a bookstore and has been running a Google Shopping campaign for several months. He needs to monitor how different books are performing. How can Angelo get the information he needs? Angelo can add new product groups and arrange them to show how many clicks a specific book received. Angelo can use benchmarking data … Read more

How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management…

How do Smart Shopping campaigns work to maximize conversion value while simplifying campaign management across networks, leveraging machine learning? By automatically optimizing daily spend, based on trend data. By automatically optimizing special offers for selected products. By automatically optimizing web-page optimization for searches. By automatically optimizing bids, audiences, and products displayed. Correct Answer is: By … Read more

What can automated bidding help an advertiser improve?

What can automated bidding help an advertiser improve? Calls-to-action Competition Languages Performance Correct Answer is: Performance Automated bidding helps an advertiser improve Performance. Google Ads automated bidding is the best solution to efficiently account for all available signals to help improve performance. Learn more here: Skillshop Shopping Ads Certification Sixth chapter: Increase Efficiency with Automated … Read more

If Klothes for Kats uses Local Catalog ads, their ads can be shown in different views. Which two statements…

If Klothes for Kats uses Local Catalog ads, their ads can be shown in different views. Which two statements are true about views that are available in Local Catalog ads? (Choose two.) Product view, where potential customers can see recent purchases made by existing customers. Product view, where potential customers can see a particular cat … Read more

What’s one way to make good use of data to accelerate your business and improve profitability?

What’s one way to make good use of data to accelerate your business and improve profitability? Create informative spreadsheets for regular meetings. Send out birthday and holiday gifts to previous customers. Offer discount vouchers to those who’ve bought from similar stores. Create personalized product recommendations. Correct Answer is: Create personalized product recommendations. The one way … Read more

Greg owns a company, Keys & Strings, that makes custom pianos. Keys & Strings sells their pianos through…

Greg owns a company, Keys & Strings, that makes custom pianos. Keys & Strings sells their pianos through their website. Greg would like to increase sales of his brand of pianos. Why would Greg use a Showcase Shopping ad? To engage potential customers who make local intent queries regarding pianos. To engage customers at the … Read more

Lance has been running Local Inventory ads to promote his antique toy shop. He’s considering running additional…

Lance has been running Local Inventory ads to promote his antique toy shop. He’s considering running additional ad campaigns with Google. What’s an easy next step Lance can take to expand his brand’s reach? Add a second brick-and-mortar location. Transition to 100% digital marketing by eliminating traditional print materials. Replace the Local Inventory ads with … Read more

How does Google Ads help a business organize inventory, letting the business match its advertising goals?

How does Google Ads help a business organize inventory, letting the business match its advertising goals? The business can run inventory performance reports weekly to track how manyproducts have sold to specific demographic markets. The business can organize products based on the products’ retail prices, sothey’re delivered only to those searching in specific price ranges. … Read more

Your website data shows that many visitors place items in their shopping carts, but fail to complete the…

Your website data shows that many visitors place items in their shopping carts, but fail to complete the purchase. You want to grow your business by increasing sales. What should you do first? Test daily: Test a new website layout and color scheme each day. Lower price: Consider reducing the price of your product(s) for … Read more