- Data Studio
- Google Analytics 360
- Google Insights
- Optimize 360
The correct answer is: Optimize 360
Rupert is the lead marketer for NationalTransfer.com, an international mover of household goods. Their dev team has implemented several personalization features in the site. Before the changes go live, they’d like to test the effectiveness of the new personalization features. Google’s Optimize 360 can easily test the changes on NationalTransfer.com, an international mover of household goods.
Rupert can test her website NationalTransfer.com. She can easily run tests on the website’s content to learn what works best for the visitors, including A/B, multivariate, and redirect tests.