- By multiplying the desktop conversion rate by the mobile conversion rate
- By dividing the desktop conversion rate by the mobile conversion rate
- By multiplying the mobile conversion rate by the desktop conversion rate
- By dividing the mobile conversion rate by the desktop conversion rate
Correct answer is: By dividing the mobile conversion rate by the desktop conversion rate
Maria has been working on improving the mobile experience for FarmCub. The owner of FarmCub is interested in quantifying the impact that Maria’s work has had. Maria can calculate rel mCvR for FarmCub by dividing the mobile conversion rate by the desktop conversion rate.