- Display contact information
- Display a video window of products in use
- Display their most popular products on the home page
- Provide a very welcoming experience for him
The correct answer is: Provide a very welcoming experience for him
Forrest is in the market for a barbecue grill. He did a Google search and clicked a link to an outdoor products site named OutdoorMan.com. The site marketer for OutdoorMan.com must Provide a very welcoming experience for him do to make a good ﬁrst impression of the site on Forrest. More relevant content can help users save time and feel welcomed by the brand. A good first impression begins with saying hello right away and expressing interest in the customer without awkward pauses or delays.