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An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

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An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser: has fewer than 15 conversions in the last 30 dayshas fewer than 5 conversions in the last 15 daysis using Google Analyticsis using another automated bid strategy The correct answer is: has fewer than 15 conversions in the last 30 days Google Search Advertising Exam - All Q&As* Updated on 25-Apr-2019* 100% Moneyback Guarantee* 100% Legitimate to use for Exam Explanation:An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser has fewer than 15 conversions in the last 30days. Conversion Optimizer (CPA Bidding) is only available for campaigns that have implemented conversion tracking and have received at least 15 conversions in the last 30 days. But Google recommends that you have at least 30 conversions in the past 30 days. It also helps if your ad group or campaign has received conversions at a similar rate for at least a few days. Read more here: https://Google Ads.googleblog.com/2010/05/target-cpa-bidding-new-way-to-meet-your.html More to learn: https://support.google.com/Google Ads/answer/6268632?hl=en

An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser:

  • has fewer than 15 conversions in the last 30 days
  • has fewer than 5 conversions in the last 15 days
  • is using Google Analytics
  • is using another automated bid strategy

The correct answer is:

  • has fewer than 15 conversions in the last 30 days
  • Google Search Advertising Exam – All Q&As
  • * Updated on 25-Apr-2019
  • * 100% Moneyback Guarantee
  • * 100% Legitimate to use for Exam

Explanation:An advertiser attempts to enable target cost-per-acquisition (CPA) bidding but the option isn’t available. The most likely reason is that the advertiser has fewer than 15 conversions in the last 30days. Conversion Optimizer (CPA Bidding) is only available for campaigns that have implemented conversion tracking and have received at least 15 conversions in the last 30 days.

But Google recommends that you have at least 30 conversions in the past 30 days. It also helps if your ad group or campaign has received conversions at a similar rate for at least a few days.

Read more here: https://Google Ads.googleblog.com/2010/05/target-cpa-bidding-new-way-to-meet-your.html

More to learn: https://support.google.com/Google Ads/answer/6268632?hl=en

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Nitin Batra

I am Google Adwords Certified Professional. I've worked with some very decent start-ups like Deal4Loans (India's biggest loan and credit card comparison portal ) , Xpertravels.com and Tapzo.Com. Now, I am working as a consultant for OnlinePrasad.Com and SEO Webtouch - An Online Marketing Company. Having entrepreneurial attitude, love working with start-ups and have +8 years of experience.

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