What two things can you track with AdWords out of the box without making any code changes to your app?
- You can actually track any custom event you want to define.
- App installs and core user demographics
- All app installs and all in-app purchases
- Android app downloads and Android in-app purchases
Correct answer is:
- Android app downloads and Android in-app purchases
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- Google Mobile Advertising Exam – All Q&As
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Explanation:
- Your in-app purchases for Android apps — AdWords pulls this right from the Google Play store when you link it to AdWords
- The number of downloads your Android app got from your ad, so you know if your install campaign is effective
