There’s no one recommended bid amount that works best for everyone. Which factors do you need to consider when choosing a bid amount? (Select 3)
- Your campaign type
- Cost of your keywords
- Competitors’ products
- Your profits
Correct answers are: Your campaign type, Cost of your keywords, and Your profits
Explanation: If you’re just starting out in AdWords, you’ll want to go with a budget and bid amount that you’re comfortable with. First things first: there’s no single recommended bid amount that works perfectly for everyone. The right bid for you will depend on:
- Your campaign type
- The cost of your keywords
- The success of your keywords
Most people starting out in AdWords use cost-per-click (CPC) bidding to pay for each click on their ads. With this option, you set a maximum cost-per-click bid (max. CPC bid) that’s the highest amount that you’re willing to pay for a click on your ad.
Read more here: https://support.google.com/google-ads/answer/2471184
