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How long should advertisers wait after creating a new display campaign before analyzing its performance?

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How long should advertisers wait after creating a new display campaign before analyzing its performance?

  • 1 month
  • 2-3 Days
  • 1 Year
  • 1-2 weeks

The correct Answer is:

  • 1-2 weeks

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Explanation: Once your campaign is active, it is important to review its performance on a regular basis. It’s normally good to wait 2-3 weeks after creating your campaign before reviewing campaign performance too thoroughly. This will give you a larger set of data to work with, allowing you to make more informative decisions.
Read more here: https://support.google.com/partners/answer/2769587?hl=en

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