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Which default traffic source dimensions does Google Analytics report for each website visitor?

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Google Analytics reports Source and Medium as default traffic source dimensions for each website visitor or user who comes to your site.

  • Campaign and Ad Content
  • Campaign and Medium
  • Source, Medium, Campaign, and Ad Content
  • Source and Medium

The correct answer is: Source and Medium

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Explanation: Source/Medium is a dimension that combines the dimensions Source and Medium. Examples of Source/Medium include google/organic, example.com/referral, and newsletter9-2014/email.

Google Analytics reports Source and Medium as default traffic source dimensions for each website visitor or user who comes to your site.

  • Source: the origin of your traffic, such as a search engine (for example, google) or a domain (example.com).
  • Medium: the general category of the source, for example, organic search (organic), cost-per-click paid search (cpc), web referral (referral).

which traffic source dimensions does google analytics automatically capture for each user who comes to your site?

N/A

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