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If you choose a target cost-per-acquisition (CPA) of £15, Google Ads will automatically adjust your bids to try to get as many conversions at what amount, on average?

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  • Google Search Advertising Exam – All Q&As
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If you choose a target cost-per-acquisition (CPA) of £15, Google Ads will automatically adjust your bids to try to get as many conversions at what amount, on average?

  • £18
  • £45
  • £30
  • £15

The correct answer is:

  • £15

Explanation: Target CPA is an Google Ads Smart Bidding strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.

Read more here: https://support.google.com/Google-Ads/answer/6268632?hl=en

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