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Home » Google Ads Search Advertising Exam » A client wants to get more clicks on his ad and also raise his Quality Score. Which of these actions may get him more clicks but won’t raise his Quality Score?
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A client wants to get more clicks on his ad and also raise his Quality Score. Which of these actions may get him more clicks but won’t raise his Quality Score?

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A client wants to get more clicks on his ad and also raise his Quality Score. Which of these actions may get him more clicks but won’t raise his Quality Score?

  • Reducing prices on his inventory
  • Adding an extension
  • Improving a lower-level page on his website
  • Using the Shopping Ad format

The correct answer is: Adding an extension

Explanation: A client, who wants to get more clicks and also raise his Quality Score. Adding an extension may get him more clicks but won’t raise his Quality Score. Ad extensions are a component of Ad Rank along with your bids and the quality of your ads. You can often get the same number of clicks for less money when you use ad extensions. They’re intended to be a good thing for your performance.

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