Google Adwords Fundamental Exam Questions and Answers with Explanations and Referral URLs. Last updated on 2 November 2016.
While teaching a new account manager how to build a Search campaign, you tell her that she should group similar keywords together in an ad group because it will allow her to: create a differ... Read more
An advertiser wants to achieve the top position in paid search results. Which recommendations would improve the likelihood of top ad position? Improve Quality Score and increase cost-per-cli... Read more
Cliff just started working with a client who has a very disorganized AdWords account. What’s an effective way for him to begin restructuring his client’s account? Create multiple... Read more
Data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s Display Network campaign based on your research? Use fre... Read more
Tom wants to promote his windshield repair company’s emergency service by reaching people right when they’re searching for help. Which campaign type is a good fit? “Search... Read more
By monitoring ad campaign performance, an advertiser may obtain the information needed to: create additional AdWords accounts for low-performing keywords create duplicate ad groups with iden... Read more
What’s one of the main benefits of using ad extensions? Extensions increase your reach by showing your ad on more advertising networks Extensions ensure a higher clickthrough rate (CTR... Read more