Google Adwords Fundamental Exam Questions and Answers with Explanations and Referral URLs. Last updated on 2 November 2016.
What bidding strategy should you use to maximize the number of visitors to your website? Cost-per-click (CPC) Cost-per-view (CPV) Cost-per-thousand viewable impressions (vCPM) Cost-per-acqui... Read more
Mary’s campaign consistently meets its average daily budget. What should she do to maximize her budget throughout the entire day? Change the ad delivery method from “Standard... Read more
Your ad can show to a potential customers when your targeted language matches: the customer’s browser setting the customer’s Google interface language setting the customer’... Read more
How are negative keywords different from other keywords? They make your ad appear for search terms that you don’t want. They prevent your ad from showing for search terms that you don... Read more
Let’s say your cost-per-click is $0.05 on average and you want around 200 clicks per day. What should you set as your daily budget? $5 $2.50 $10 $25 Correct answer is: $10 Explanation:... Read more
Why might you use the “Search Network campaigns with Display opt-in” campaign type? You can use one budget to advertise on the Search Network and Display Network Your ads only show on the fi... Read more