In addition to how much the advertiser will pay, which two factors are decided by the AdWords auction? (Choose 2).
(Select All Correct Responses)
- Whether or not the ad actually shows
- The ad’s position on the page
- How quickly your landing page will load once a user clicks on the ad
- The design of the ad, including font and color
The correct answers are: How quickly your landing page will load once a user clicks on the ad and The design of the ad, including font and color
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Explanation: In addition to how much the advertiser will pay, Whether or not the ad actually shows and the ad’s position on the page are thetwo factors are decided by the Google Ads auction.Now, those are a lot of factors! Your bid, the impact of ad formats you have enabled, your ad’s expected clickthrough rate (CTR), ad relevancy, and finally, the landing page experience when users click on your ad — these are all influential.
Read more here:
- Open>> https://academy.exceedlms.com
- Course: Adwords Fundamental
- Topic: Make Your Ad Seen
