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A client wants to promote her new mobile app by showing her ads in other mobile apps. How can Google Ads help accomplish her goal?

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A client wants to promote her new mobile app by showing her ads in other mobile apps. How can Google Ads help accomplish her goal?

  • Google’s Search Network will help her target people who are more likely to download her app
  • She can use keywords like “mobile app” to target people who are more likely to download her app
  • She can use mobile app extensions to reach users in apps
  • Google’s Display Network includes many mobile apps where she could show her ad

The correct answer is: Google’s Display Network includes many mobile apps where she could show her ad

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Explanation: If you want topromote new mobile app by showing your ads in other mobile apps, you must use Google’s display network campaign. Display Network campaigns are designed to show your ads in apps by default if the placement (the destination for your ad) matches the targeting you’ve set for your campaign.

Read more here: https://support.google.com/google-ads/answer/1722057

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